Startups and agri-giants all over the world are engaged in a race to make fake meat that looks, feels, and tastes real — combining the virtues of plant-based protein or lab-grown cells with the enjoyment of a slab of real beef (or pork or chicken). And for reasons that aren’t entirely clear Israeli […]
Tag: startups
Agri-giants like smell of faux meat
Until not very long ago, “fake meat” would summon images, and perhaps smells and tastes, of highly unconvincing patties composed primarily of soy products and good intentions. No more: the meteoric rise of Beyond Meat, which has soared to prominence on the back of […]